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10 Important Things About The Chevrolet Trax

December 18, 2014

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  1. It’s The Quietest Trax Yet

    We first drove the 2015 Chevrolet Trax in April, but as a Canadian-spec model. While the B-segment crossover is still very much the same, Chevrolet engineers managed to fine-tune the 2015 Trax for its United States debut. In doing so, it becomes the quietest Trax available for sale in the world, thanks to some pull-down features from its cousin, the Buick Encore. The front windshield, front stationary glass and front 3/4 glass are all laminated, and the dashmat material is more dense than global vehicle — all of which leads to enhanced sound deadening, and a more hushed ride. As for the Canadian-spec Trax, Chevrolet plans to upgrade it with the same fitments as soon as possible.

  2. The USA Is The Trax’s 67th Market

    With current US entrants such as the Kia Soul, Nissan Juke, Subaru XV Crosstrek, Mini Cooper Countryman, and Mitsubishi Outlander Sport, one might say the 2015 Chevrolet Trax is showing up just before the party gets too crowded. But better late than never, as the small crossover segment is booming, with automakers everywhere scrambling to enter it. Market volume for this segment is expected to hit 2 million annual sales very soon, and from a business standpoint, that’s all GM needed to finally pull the trigger on launching it into the USA.  Why the delay? Some will say that the Chevrolet Equinox has been too golden of a goose, and the lower-profit Trax posed a sales-robbing risk. But the mid-size Equinox is running towards the end of its product life-cycle for the current generation, and The Bowtie still needs a fresh entrant in the face of its rivals, especially before the Jeep Renegade, Honda HR-V, Fiat 500X and other small crossovers inevitably enter the fray. Fun fact: the first market to receive the Chevrolet Trax was Mexico. The Trax is also built in Mexico, but in the case of the US-spec 2015 Chevrolet Trax, Korea as well.

  3. You Won’t See Any TV Commercials For The Trax

    Chevrolet as dismissed traditional television advertising in favor of the digital medium, in a focused attempt to target a new age of buyer (read: Millennial) as they fixate their attention on more mobile shining rectangles that play music and videos that distract them from the mounting tribulations of the world around us. Nothing is entirely set in stone yet, but look for marketing campaigns taking place on the likes of Pandora and Spotify online radio stations, as well as the ever-popular Buzzfeed and websites like it. May yours truly suggest the website Thrillist as well, Chevrolet.

  4. It Has Segment Best Fuel Economy

    For the frugal-minded urban adventurer that Chevrolet is targeting, fuel economy could be a big player. Specifically, the 2015 Chevrolet Trax in FWD configuration posts an EPA-rated 26 mpg city, 34 mpg highway and 29 mpg combined thanks to the ubiquitous 138 hp, 148 lb-ft 1.4L turbocharged EcoTec engine and six-speed automatic transmission. That’s as good as it gets in this small segment (literally and figuratively), as the only other vehicle to match those numbers is the 2015 Subaru XV Crosstrek, while the Nissan Juke shares the same combined rating. That said, the Subaru has that rating with standard AWD, but comes in at a slightly higher price point: $21,595 to the Chevy’s $20,995 (but there are a few unique standout features that come stock for the 2015 Trax; more on that soon). The cheaper Kia Soul gets 26 mpg combined. In AWD configuration, the 2015 Trax’s mileage drops to 24 mpg city, 31 mpg highway and 27 mpg combined. Also…

  5. AWD Is Just A $1,500 Option

    Checking the all-wheel-drive box when configuring a vehicle tends to shoot the MSRP up quite a bit, but Chevrolet has minimized the sticker shock in this case. A $1,500 AWD option is as good as it gets, as its the most affordable AWD option in Chevrolet’s portfolio. Anybody who lives in the snow states can appreciate this.2015 Chevrolet Trax Surf Board

  6. Its Cabin Can Swallow A Whole Surf Board

    A six-foot surf board is no match for the cabin of the 2015 Chevrolet Trax, which features 48.4 cubic-feet of space (18.7 cu-ft of it is behind the rear seats). Thanks to a 60/40 rear seat split, and a slight fold of the front passenger seat, the surf board fits right in with some room to spare, as seen above. Your friend would just have to sit behind you, however.

  7. Your Empty-Nest Parents Might Like It, Too

    Nobody stops liking an affordable means of transportation at any age. And unlike the lively styling of the Nissan Juke and Kia Soul, which can turn some buyers off, the 2015 Trax carries a more subdued face, yet remains distinctly Chevrolet. The appeal also echoes that of the Buick Encore, which targets both young professionals under 35 with either no kids or toddlers, along with empty nesters who no longer need the family SUV.

  8. The Infotainment Can Be Aggravating

    If there was one complaint, it’s the infotainment. The lack of buttons makes even selecting a radio station more tedious (and distracting) than it should be. And we couldn’t even find the WiFi settings to take advantage of OnStar 4G LTE without help (most of the modern GM cars have it accessible via the touch screen, with the 2015 Trax, the user has to push the blue button). I don’t want to imagine my parents trying to figure this out. But hey, it looks nice, so… there’s that.

    2015 Chevrolet Trax Bike Rack

  9. There Will Be Appealing Accessories Right Out Of The Gate

    There will be roof racks. There will be bike racks. And hopefully more to come as Chevrolet targets the active urban explorer and weekend adventurer. For example, the Buick Encore currently offers a luggage carrier, kayak carrier, ski carrier and roof-mounted bicycle mount as well as a hitch-mounted bike rack as accessories. The Trax’s European relative, the Opel Mokka, offers eleven types of Thule roof boxes. Though if Chevrolet wants to take a bite out of Subaru’s active lifestyle crowd they have to, have to, emphasize these accessories in their marketing campaigns, and not just when browsers walk into dealerships.

  10. Siri Eyes Free And OnStar 4G LTE Gives A Technology Edge

    The 2015 Chevrolet Trax comes standard with OnStar 4G LTE WiFi on any trim level. This feature is a segment first, and considering the target market, makes 4G LTE a pretty big deal. Carpoolers, parents, or the sorry Verizon user who doesn’t want to waste their data streaming Pandora via Bluetooth will certainly appreciate this. Meanwhile, Siri Eyes Free lets drivers place calls, compose or hear text messages and select music through voice command via select iPhones.

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