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Techno Pink Spark Ready to Add a Splash of Color to Chevy!

April 5, 2012

Chevy has announced its plan to release a techno pink-colored Chevrolet Spark this year. Now, there is only one question on the minds of critics: will another color war soon begin? Just about anyone who follows car history remembers the color wars of 1960. Dodge and Plymouth started to battle it out for the best color cars on the market by offering unique colors, outrageous names and a wide range of options to attract more buyers. With the Chevy Pink Spark debuting on the market, will this be a repeat of the past? Regardless, you can try out your own Pink Spark by visiting your local Palm Springs Chevrolet dealership today, Jessup Auto Plaza.


Already the Ford Mustang and Chevy Camaro have their colors that are both eye-catching and appealing to consumers and critics alike. Now, instead of sports car taking the spotlight for attention-getting colors, compact and fuel-economy cars are making their way into the color wars. When 2013 cars release into the market, the Chevrolet Spark will be featured not only in a dazzling pink, but also colors including Lemonade Yellow, Jalapeno Green, Salsa Red and Denim Blue. Chevy makers want consumers to have a little fun with their cars. Instead of answering the age old question of “what color is your car?” with a generic answer, Chevy hopes that the attention-getting names will “spark” a little fun inside each consumer when they go to answer that very question.

Though other car makers have certainly released a long line of creative colors, critics are excited to see if the compact car industry creates its very own color war for 2013. The only question now is what color would you choose? Check out the variety of colors and options for the new 2013 Chevrolet Spark at your local Palm Springs Chevrolet dealer, Jessup Auto Plaza today to see what color fits you best.

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